2024: Ostara’s Year-end Newsletter

From the CEO’s Desk

As I look back at my 8-year journey advising EV and Climate-tech startups and investors, 2024 seems like a milestone year. It is the year when, in many ways, the Indian EV and climate-tech ecosystem has started to become mainstream. Something we could barely dream of in 2017.

EV sales in India surged 30% year-on-year to 1.8 million units this year, led by electric two-wheelers at 59% market share. Over USD 1 billion in funding flowed into EV OEMs, components, mobility services, and battery technology, with notable investments like JBM Ecolife Mobility raising $100 million. Government initiatives, including the PM E-Drive scheme further accelerated adoption.

India’s decarbonization efforts also gained momentum, with solar energy leading the charge and green hydrogen, wind energy, and battery storage gaining prominence. IPOs in renewable sectors and policies fostering private participation in nuclear energy marked critical steps forward.

At Ostara Advisors, we’ve been proud to drive this transition. From advising EV startups to shaping funding strategies, our work was recognized by media outlets like CNBC-AwaazYourStoryThe Economic TimesThe Ken and others. Other highlights included moderating panels at ClimateNXT, and participating in discussions at the Chakra Growth Capital Open House 2024 and the EV panel at TiE Global Summit 2024.

I’m especially thrilled & humbled to have been recognized as part of The Better India’s MG Changemakers series this year.

I believe 2025 will be the year of Climate Investing and I look forward to partnering with you to make a meaningful contribution to this global movement!

Vasudha Madhavan, Founder and CEO

Ostara Advisors

(Source: EVreporter November 2023EVreporter November 2024)

(Note: We have compared data from January to November 2024 with January to November 2023)

Notable fundraises in the Indian EV Ecosystem

In 2024, the EV ecosystem in India saw over USD 1 billion in funding. Here is the funding breakdown across all EV subsectors:

(Source: Ostara Advisors)

(Note: The data pertains to January to November 2024)

The EV funding sector breakdown shows a strong emphasis on EV OEM (39%), highlighting the focus on electric vehicle manufacturers. Mobility Services (20%) follows, reflecting investment in supporting transport services. Significant attention is given to Battery Cell & Packs (15%) and EV Components (13%), crucial for vehicle performance. Energy Storage (4%) and Charging Solutions (3%) are growing sectors, indicating a need for infrastructure development. EV Financing (6%) shows moderate investment, signaling recognition of the financial solutions required to support EV adoption.

PFA some of the most notable deals of 2024:

(Source: Ostara Advisors)

Notable fundraises in the Indian Renewable and Climate-tech space:

Jupiter International: Photovoltaic (PV) solar cell manufacturer Jupiter International secured ₹300 crore from ValueQuest S.C.A.L.E. PE fund to expand its cell capacity from 800 MW to 1.8 GW and establish a 1.2 GW module manufacturing facility.

SolarSquare: Rooftop solar startup SolarSquare raised USD 40 million in Series B funding, led by Lightspeed Venture Partners and Lightrock, with participation from existing investors. The Company reported ₹170 crore revenue in FY24 and aims to double it in FY25.

SmartJoules: Energy efficiency firm Smart Joules secured USD 8 million from Denmark’s IFU to expand its Cooling-as-a-Service (CaaS) partnerships in healthcare and hospitality.

Key IPOs in EV and Climate-tech in 2024

Ola Electric, founded in 2017 and led by Bhavish Aggarwal, is a Bengaluru-based electric two-wheeler manufacturer. The company filed for a USD 654 million IPO in December 2023, which received SEBI approval in June 2024. The IPO included a fresh issue and an offer-for-sale (OFS) of 8.5Cr shares, with a 4.27X subscription.

Waaree Energies, a solar PV module manufacturer with 2 GW capacity and exports to 68 countries, listed at ₹2,550 on BSE, a 69.66% premium over its ₹1,503 IPO price. Proceeds of ₹4,321 crore (USD 508 million) will fund a 6 GW manufacturing facility in Odisha via its subsidiary Sangam Solar One and general corporate purposes.

Premier Energies, India’s second-largest solar cell and module manufacturer, listed at ₹991 on NSE, a 120% premium over its ₹450 IPO price. IPO proceeds of ₹969 crore (USD 114 million) will fund a 4 GW Solar PV TOPCon facility in Hyderabad, Telangana.

Ostara in the News in 2024

  1. Vasudha Madhavan was interviewed by CNBC_Awaaz on the emerging climate-tech startups and their ideal fundraising strategy on the sidelines of the LowCarbon.earth Accelerator Demo Day, in Bangkok, Thailand.
  1. Ostara Advisors views on the Indian EV leasing market have been published in The Economics Times dated April 28, 2024.
  2. Vasudha was featured in YourStory’s 100 Emerging Women Leaders on 24th August, 2024. The article covers Vasudha’s journey in establishing India’s first climate-tech-focused boutique investment bank.
  3. Vasudha joined co-panelists and esteemed leaders of the industry: Chetan Maini, Co-Founder and Vice-Chairman, Sun Mobility, K R Jyothilal, Principal Secretary, Govt of Kerala, Dr. Rahul Walawalkar, the chairman of India Energy Storage Alliance (IESA) and Christine Vincent, Principal at Shell Ventures, at the Chakra Growth Capital Open House 2024.

  1. Vasudha authored a guest article in ETPrime titled ‘The surprising connection between EVs, gig work and financial inclusion’ published on December 4, 2024. In the article, Vasudha highlights the pivotal role of gig workers in driving last-mile mobility—a cornerstone of today’s quick commerce and e-commerce ecosystems—and how access to EVs can transform their lives.

For a full list of Ostara’s press mentions and thought leadership, please visit https://ostara.co.in/news-and-updates/

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Mukund Ranganathan

Partner

Marquee deals

Mukund Ranganathan

Partner

Mukund is a seasoned investment banker with 27 years of experience in advising companies on M&A and capital raising transactions. He has served most recently as Joint Managing Director at Motilal Oswal Investment Banking, where he worked from June 2014 to January 2021. During his career, he has facilitated over 70 strategic financial transactions including Motherson Sumi’s acquisition of PKC Group (Finland), sale of Aurangabad Electricals to Mahindra CIE, Siemens’ sale of Bangalore Airport, sale of Spicejet, Aegis’ acquisition of PeopleSupport (USA), sale of Air Deccan among others. Mukund has extensive experience in raising private equity funding as well as in the capital markets including IPOs, follow-on offerings, GDRs and ADRs for L&T Finance, Indostar, Dixon Technologies, Bharat Financial Inclusion, Tata Consultancy Services (TCS), Wipro, GAIL, etc.

Mukund has earlier worked for 9 years at Edelweiss Financial Services and started his career in 1996 with a 9-year stint at Morgan Stanley. Mr. Ranganathan holds a B.Tech degree in Electrical Engineering from Indian Institute of Technology Madras (1994) and a PGDM from Indian Institute of Management, Ahmedabad (1996).

Vasudha Madhavan

Marquee deals

Vasudha Madhavan

Founder & CEO

A pioneer in India’s electric mobility and climate-tech investment ecosystem, Vasudha is the Founder & CEO of Ostara Advisors and has led transformational deals, including India’s first M&A in the electric two-wheeler sector. With over 22 years of experience in Corporate & Investment Banking, she has catalyzed global capital flows into clean mobility, making Ostara Advisors a leader in growth-stage fundraising and M&A.

She has previously worked at Citibank, where she was responsible for setting up & expanding Citi’s India’s ‘Private Equity and Hedge Fund’ coverage vertical, ICICI Bank’s Treasury Division & the Product Technology Group and boutique investment banking firms and made her debut in the Top 20 on the All-India M&A League Tables in late-2018. In 2023, Vasudha was felicitated by India Energy Storage Alliance (IESA) as one of the Top 40 ‘Women leaders driving Energy sector in India’.

After an illustrious career in the Banking sector where she was known for her business acumen as well as her intrapreneur skills, she honed in on Climate-Tech as the vertical she wanted to make a mark in. Vasudha founded Ostara Advisors in 2015 to catalyze global capital flows into the clean mobility and climate-tech ecosystem in India. Taking a thought-leadership approach in these sectors, the firm is today an early mover in institutionalizing fund-raising in these sectors with a focus on growth stage fund-raising and M&A transactions.

Vasudha is also a mentor at Aspire for Her, a unique organisation that enables women to join and stay in the workforce, through campus engagement, mentorships and skilling workshops. Their vision is to impact 1 million+ women and add $5B to India’s GDP through increased participation of women in the workforce by 2025.

Vasudha earned her MBA in Finance from XLRI, Jamshedpur, India and her Bachelor’s degree in Commerce from Mount Carmel College, Bangalore, India. She is also a certified Advanced Scuba Diver and enjoys photography, having held several solo and group exhibitions of her work.

R. 'Shanx' Ravisankar

Industry Expert – Financial Technology and Cloud Solutions

Shanx is a founding member and former CEO of Oracle Financial Services Software, (formerly known as i-flex Solutions, the company was acquired by Oracle in 2006). Shanx retired in 2011 as the Chief Operating Officer, Oracle Financial Services Global Business Unit (FSGBU). As a technology leader, he has also been profiled in leading trade and industry publications. In 2008, Shanx was selected as one of the 50 Outstanding Asian American business leaders. This accolade celebrates Asian business leaders and recognizes their pivotal roles in Corporate America. Shanx is an engineering graduate from the Indian Institute of Technology, Chennai, and has an MBA in Management from the Indian Institute of Management, Ahmedabad, India.
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